Zams

What is Zams?

Zams is an AI-powered sales automation platform specifically built for B2B companies and their sales teams. It leverages AI agents to automate routine and complex tasks across over 100 sales tools, including CRMs like HubSpot, communication platforms like Slack, and data enrichment tools like Apollo. The platform's core value proposition is to eliminate busywork, allowing sales representatives to save significant time (20+ hours per week) and focus on closing deals, ultimately leading to increased revenue (3.2x more revenue). It's designed to understand sales pipeline context and adapt to specific sales processes without requiring complex workflow setups.

How to use Zams

Users begin by connecting their existing sales applications such as HubSpot, Slack, Gmail, Clay, and Apollo, with Zams supporting over 100 tools without requiring IT involvement. Once connected, users interact with Zams by simply typing commands in plain English, and the AI agents execute multi-step tasks automatically. The platform can then be set to autopilot for recurring tasks like follow-ups, report generation, and lead research, eliminating the need for manual reminders or complex workflow configurations. The website provides "Get Started" links to a pricing page, indicating a paid service model, and "Book a Demo" for direct engagement.

Zams's core features

AI Agents trained on sales team workflows

Integration with 100+ sales tools (e.g., HubSpot, Slack, Clay, Apollo, Gong)

Contextual understanding of CRM data, notes, emails, PDFs, and calls

Ability to run multi-step tasks from a single plain English command

Adaptability to specific sales processes

Handling of large data and file volumes

Elimination of complex workflow or Zap building

Secure and enterprise-ready infrastructure

Automated CRM operations, deal support, lead research, meeting prep, and data reporting

Proprietary Z1 Engine™ for context-aware AI agents with memory and action-taking ability

Use cases of Zams

Relationship Intelligence: Find in-network leads via LinkedIn, enrich them using Apollo, and log name-drop ties in Salesforce.

Demo Follow-ups: Sync BANT-structured call notes from Grain to Close CRM and send follow-up emails to leads.

Expansion Alerts: Ping sales reps on Slack and draft an email to a lead when Mixpanel shows 80% usage reached for an account.

Activate Stale Leads: Identify high-intent leads in Pipedrive with no recent outreach, enrich them, and add them to a new campaign.

Daily Briefings: Provide daily briefings in Slack from HubSpot, LinkedIn, and Gong to prepare reps for closing.

Rep Activity Reports: Create Google Sheets with Gong calls and Salesloft metrics for weekly performance reviews.

Send Closing Paperwork: Automatically send closing paperwork to leads who booked today and notify the support team.

Meeting Prep: Generate key talking points, name-drops, and fun facts for instant rapport before meetings.