Introduction:Rownd powers app's core services from sign-in to scale, offloading authentication, payments, and user flows while maintaining control of the experience.
Recorded in:6/8/2025
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Rownd screenshot

What is Rownd?

Rownd is a comprehensive platform designed for product teams, developers, marketers, and builders to streamline the development and scaling of applications. It offloads critical backend services such as authentication, payments, and user flow management, allowing teams to focus on their core product. Rownd provides pre-built UI components, SDKs, and APIs for quick integration, ensuring secure, customizable, and scalable solutions for user onboarding, profile management, subscriptions, and deep linking, while also offering user insights and enterprise-grade security.

How to use Rownd

Users can get started with Rownd by signing up for a free account, which supports up to 1 million monthly active users without requiring a credit card. Integration is quick and easy, done in minutes using Rownd's SDKs or APIs, compatible with both no-code tools and various development stacks. Users interact by dropping in pre-built UI components for authentication, payments, and user flows, which are fully customizable to match their brand. Pricing scales based on usage after the free tier.

Rownd's core features

Passwordless Sign-in (Passkeys & Magic Links)

Pre-built UI Components for Auth & Payments

Fully Customizable User Flows

Quick Integration via SDKs & APIs

Built-in Subscriptions & Smart Links

Real-time User Insights & Metrics

Adaptive Sign-in Methods

Enterprise-Grade Security (SOC-2 Certified)

AI-Ready Workflows & AI-Powered Links

Scalable to Millions of Users

Use cases of Rownd

Streamlining user onboarding and sign-in processes for new applications.

Implementing secure and frictionless passwordless authentication.

Integrating in-app payment processing and subscription management.

Managing user profiles and data efficiently.

Accelerating app development by offloading core backend services.

Enhancing user retention through optimized sign-in experiences.

Personalizing post-sign-in user journeys for marketing.

Deploying AI-ready workflows and AI-powered deep links.

Scaling applications to handle millions of monthly active users.

Ensuring compliance and enterprise-grade security for user data.